Click link to schedule interview – https://form.typeform.com/to/F8G0IpXq
About Us
Finkraft helps enterprises achieve invoice data extraction & validation, and GST input claim compliances at scale. Our solutions empower finance, procurement and sales leaders with critical insights to automate critical compliance processes and reduce costs.
Responsibilities:
- Create and implement email marketing campaigns to drive customer engagement, sales, and retention
- Develop creative and engaging content for emails, including subject lines, email copy, and CTAs
- Conduct A/B testing and analysis to optimize email campaigns for the best results
- Manage and segment our email lists to ensure targeted and personalized communications
- Collaborate with other marketing team members to align email campaigns with broader marketing strategies
- Monitor and report on email marketing performance metrics, including open rates, click-through rates, conversion rates, and unsubscribe rates
- Stay up-to-date with industry trends and best practices in email marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Requirements:
- 3+ years of experience with email marketing, with a focus on B2E domain works2. Strong writing and copy editing skills, with the ability to craft engaging and effective email copy3.
- Excellent organizational skills and attention to detail, with the ability to manage multiple projects simultaneously4.
- Strong interpersonal and communication skills, with the ability to work effectively in a team environment5.
- Basic knowledge of email marketing tools and platforms is a plus6.
- A willingness to learn and eagerness to grow in the field of email marketing
- Click link to schedule interview – https://form.typeform.com/to/F8G0IpXq
- Are you intrigued by this role? We encourage you to apply even if you don’t 100% fit the qualifications above.
Job Type: Full Time
Job Location: Bangalore (Onsite - Bhive WorkSpace HSR extension)